Privacy Policy

1. Introduction

ArkCloud RCM ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our revenue cycle management platform and services. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the platform.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Register for an account
• Use our services and platform features
• Contact us for support or inquiries
• Subscribe to our newsletters or marketing communications

This information may include: name, email address, phone number, job title, company name, billing information, and any other information you choose to provide.

2.2 Protected Health Information (PHI)

In the course of providing our services, we may process Protected Health Information (PHI) on behalf of healthcare organizations. All PHI is handled in strict accordance with HIPAA regulations and is subject to additional protections outlined in our Business Associate Agreement (BAA).

2.3 Usage Data

We automatically collect certain information when you access our platform, including:

• IP address and browser type
• Operating system and device information
• Pages visited and features used
• Time and date of access
• Referring website addresses
• Error logs and performance data

2.4 Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to enhance your experience, analyze usage patterns, and improve our services. You can control cookie preferences through your browser settings, though disabling cookies may limit certain platform functionality.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To provide, maintain, and improve our services
• To process transactions and manage user accounts
• To communicate with you about updates, security alerts, and support
• To enforce our Terms of Service and protect against fraud
• To comply with legal obligations and regulatory requirements
• To analyze usage trends and optimize platform performance
• To send marketing communications (with your consent)
• To develop new features and services

4. Information Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

4.1 Service Providers

We may share information with third-party service providers who perform services on our behalf, such as hosting, payment processing, analytics, and customer support. These providers are bound by contractual obligations to protect your information.

4.2 Business Transfers

In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business, user information may be transferred subject to appropriate confidentiality protections.

4.3 Legal Requirements

We may disclose information when required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of ArkCloud RCM, our users, or others.

4.4 With Your Consent

We may share information for any other purpose with your explicit consent.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. For PHI, we follow retention requirements specified in our Business Associate Agreement and applicable HIPAA regulations. When information is no longer needed, we securely delete or anonymize it in accordance with our data retention policies.

6. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

6.1 Access and Correction

You have the right to request access to and correction of your personal information. You can update most information directly through your account settings.

6.2 Deletion

You may request deletion of your personal information, subject to certain exceptions such as legal retention requirements or legitimate business purposes.

6.3 Data Portability

You have the right to request a copy of your personal information in a structured, commonly used, and machine-readable format.

6.4 Opt-Out

You may opt out of marketing communications at any time by using the unsubscribe link in our emails or contacting us directly.

6.5 Exercising Your Rights

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within the timeframe required by applicable law.

7. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information promptly.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We take appropriate safeguards to ensure that your personal information remains protected in accordance with this Privacy Policy, including implementing Standard Contractual Clauses or other approved transfer mechanisms.

9. Security Measures

We implement appropriate technical and organizational security measures to protect your information, including:

• End-to-end encryption for data in transit and at rest
• Multi-factor authentication and access controls
• Regular security audits and vulnerability assessments
• Employee training on data protection and security practices
• Incident response and breach notification procedures
• Secure data centers with physical access controls

However, no method of transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

10. Contact Information

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

11. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date. For significant changes, we may provide additional notice such as email notification. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.